Leverage Your Business & Marketing Power
On The Hottest Promotional Platforms On The Internet!
...Up-dated and now Current!
You need business customer leads and promotion for your products and services so you open an account on some social media sites to try to attract new business. But where do you start?
The 8 Best Social Media Platforms for Marketing:
Your goal is to beat your competitors and win more customers and clients.
You will not be able to have a great presence on all social media stages because there are more than the 8 social sites that we highlighted above. You have to pick one or two and build a loyal following and audience before you start playing around on the other sites too.
Social media requires constant posting, commenting and engaging with other users on the platform to be successful.
The 8 Best Social Media Platforms for Marketing:
- Facebook - Has the Most Members
- Twitter - Is the place for keeping abreast of breaking news. Keep in mind your messages need to be short. Try to leave a link leading to further info about your tweet message.
- YouTube - If you have videos that promote, this is the place to put them. Owned by Google, YouTube helps your website rank in the Google searches.
- Pinterest - A place for curating images that are online about the same interesting theme.
- Instagram - Great for sharing photographs and videos too!
- LinkedIn - Social Media for Business Professionals. LinkedIn is great for networking as well as being a very good place to find your next star employee.
- Tumblr - Considered a mini-blog platform.
- Snapchat - Similar to Instagram. Great for sharing photos and videos
Your goal is to beat your competitors and win more customers and clients.
You will not be able to have a great presence on all social media stages because there are more than the 8 social sites that we highlighted above. You have to pick one or two and build a loyal following and audience before you start playing around on the other sites too.
Social media requires constant posting, commenting and engaging with other users on the platform to be successful.
SOCIAL MEDIA Web 3.0 -
Marketing on Our Social Sites Exposed!
Social Media Giants are Now bigger than TV!
Millions and millions of people play on various social media sites daily. Youth, teens, adults and seniors all use social media. But, what is the fascination with social media?
How did social media become so popular so fast?
Most Importantly; Why Are We Suddenly Hearing Such Bad Press About our Beloved Social Media Sites?
Yes, social media sites are being accused of hording info on their users (members) and then selling that info to companies, governments and large wealthy marketing firms. The worst part about this news is that they never told us to the extent they were using our personal info that they have been accumulating over the years.
So, what Does the Future of the Internet's social media giants look Like? Let's start at the beginning.
Social Media - the Early days...
In the fall of 2001, the Dot Com Bubble burst! Fortunes that had been made overnight were lost overnight. There were a lot of victims.
The sky was falling. It was a very scary time for a lot of people. Some said that the World Wide Web was just a flash-in-the-pan idea that had been over-hyped and that the crash was irrefutable proof of that fact.
There were, however, some survivors of the 2001 dot com bust. The survivors had a few important commonalities and there were those who insisted that the World Wide Web was more important than ever and had a very bright future indeed.
One of those who saw the results of the 2001 dot com bust as a ‘glass half full’ rather than a ‘glass half empty’ was a man by the name of Tim O’Reilly. O’Reilly (of O’Reilly Media) met with Dale Dougherty of Media Live International in 2004. Out of that meeting the term ‘Web 2.0’ was born...or so the legend goes!
Now of course we've moved far past web 2.0 and it's web 3.0 and 4.0 time too! Still we need to start at the beginning to understand where we are now and where we're heading...
Millions and millions of people play on various social media sites daily. Youth, teens, adults and seniors all use social media. But, what is the fascination with social media?
How did social media become so popular so fast?
Most Importantly; Why Are We Suddenly Hearing Such Bad Press About our Beloved Social Media Sites?
Yes, social media sites are being accused of hording info on their users (members) and then selling that info to companies, governments and large wealthy marketing firms. The worst part about this news is that they never told us to the extent they were using our personal info that they have been accumulating over the years.
So, what Does the Future of the Internet's social media giants look Like? Let's start at the beginning.
Social Media - the Early days...
In the fall of 2001, the Dot Com Bubble burst! Fortunes that had been made overnight were lost overnight. There were a lot of victims.
The sky was falling. It was a very scary time for a lot of people. Some said that the World Wide Web was just a flash-in-the-pan idea that had been over-hyped and that the crash was irrefutable proof of that fact.
There were, however, some survivors of the 2001 dot com bust. The survivors had a few important commonalities and there were those who insisted that the World Wide Web was more important than ever and had a very bright future indeed.
One of those who saw the results of the 2001 dot com bust as a ‘glass half full’ rather than a ‘glass half empty’ was a man by the name of Tim O’Reilly. O’Reilly (of O’Reilly Media) met with Dale Dougherty of Media Live International in 2004. Out of that meeting the term ‘Web 2.0’ was born...or so the legend goes!
Now of course we've moved far past web 2.0 and it's web 3.0 and 4.0 time too! Still we need to start at the beginning to understand where we are now and where we're heading...
Defining Web 2.0 - 3.0 - 4.0
The definition that Tim O’Reilly gives for Web 2.0 is: "Web 2.0 is the business revolution in the computer industry caused by the move to the internet as the dominate platform, and an attempt to understand the rules for success on that new platform."
"Chief among those rules is this: Build applications that harness network effects to get better... the more people use them."
Web 2.0 can be viewed as an upgrade to the World Wide Web. It is still the web but it is a new and improved version of the web.
New technologies such as blogs, social bookmarking, wikis, podcasts and RSS feeds are just a few of the technologies that are helping to shape and direct Web 2.0.
The Web before the dot com crash is often referred to as Web 1.0 now... but only since the coining of the term Web 2.0.
Some of the more obvious difference between Web 1.0 and Web 2.0 are: DoubleClick replaced by Google AdSense, Britannica Online replaced by Wikipedia, Personal Web Pages replaced by Blogs, Content Management Systems replaced by Wikis and Directories replaced by Tagging.
These are only a very few of the differences between Web 1.0 and Web 2.0 but they are major ones.
You will notice, if you look carefully that the commonality of many of the differences between Web 1.0 and Web 2.0 is that Web 1.0 was driven and controlled by the ‘powers-that-be’ the website hosts and managers and Web 2.0 is driven by the users and site members.
That is a huge difference and the one that is making Web 2.0 more and more user friendly not to mention more and more profitable for just average people. You might even call it a power shift of seismic proportions.
Once the websites that could be accessed on the Internet were built and controlled by only a few and were certainly not ‘interactive’ but today anybody with an idea, a few dollars and just a little know-how can build a Web 2.0 website that is completely interactive and turn it into a money-making enterprise if they choose to.
This would be done, simply by allowing people to join one's website and contribute to its growth. The site would allow anyone to join from any location in the world and thus the site could potentially keep all of its members abreast of important news going on everywhere a member lived; which would hopefully cover every community on the earth over time. Thus the name social media site.
Why would people join a large impersonal website rather than create their own website? The answer is that the main site would give operating features that are easy to use, desirable and yet hard to install oneself or expensive to install on one's own site. Thus the site members can publish their content online, without techie worries or doing any coding. If you own your own website you have to maintain your site and fix things when it goes down or something goes wrong. The main site does all that for you, handling any problems.
More importantly, single website owner would not have access to the vast number of constantly growing audience members joining the large social media site. By joining a site with huge amounts of members members can communicate immediately globally with lots of people (other members) who would never know they existed without the main social media site's help.
The technology is there for you already. It is easy to learn how to use. It is accessible and it is relatively cheap....Most social media sites are even free until you decide to upgrade your membership. Upgrading unlocks more features and member benefits.
Many traditional websites that started out as static websites at this time began adding features like blogs and forums and propelling themselves into the future of Internet commerce to try to compete with fast growing popularity of social media sites. Those websites who continue to be ‘old hat’ are falling further and further behind; many are dying.
Just regular people browsing the net, now expect to be able to ask questions and get answers from websites in real time. They expect websites to be at least somewhat interactive. The Internet has always been and still is a platform for information but with Web 2.0 it became a platform for participation. Static web 1.0 sites are boring!
Let’s look at just a few of the innovations of Web 2.0 and how these innovations have changed the way that all of us use the World Wide Web:
By now you have all heard of these Web 2.0 phenomenons:
Yes, you could say most of these creations took participating online to a whole new level!
"Chief among those rules is this: Build applications that harness network effects to get better... the more people use them."
Web 2.0 can be viewed as an upgrade to the World Wide Web. It is still the web but it is a new and improved version of the web.
New technologies such as blogs, social bookmarking, wikis, podcasts and RSS feeds are just a few of the technologies that are helping to shape and direct Web 2.0.
The Web before the dot com crash is often referred to as Web 1.0 now... but only since the coining of the term Web 2.0.
Some of the more obvious difference between Web 1.0 and Web 2.0 are: DoubleClick replaced by Google AdSense, Britannica Online replaced by Wikipedia, Personal Web Pages replaced by Blogs, Content Management Systems replaced by Wikis and Directories replaced by Tagging.
These are only a very few of the differences between Web 1.0 and Web 2.0 but they are major ones.
You will notice, if you look carefully that the commonality of many of the differences between Web 1.0 and Web 2.0 is that Web 1.0 was driven and controlled by the ‘powers-that-be’ the website hosts and managers and Web 2.0 is driven by the users and site members.
That is a huge difference and the one that is making Web 2.0 more and more user friendly not to mention more and more profitable for just average people. You might even call it a power shift of seismic proportions.
Once the websites that could be accessed on the Internet were built and controlled by only a few and were certainly not ‘interactive’ but today anybody with an idea, a few dollars and just a little know-how can build a Web 2.0 website that is completely interactive and turn it into a money-making enterprise if they choose to.
This would be done, simply by allowing people to join one's website and contribute to its growth. The site would allow anyone to join from any location in the world and thus the site could potentially keep all of its members abreast of important news going on everywhere a member lived; which would hopefully cover every community on the earth over time. Thus the name social media site.
Why would people join a large impersonal website rather than create their own website? The answer is that the main site would give operating features that are easy to use, desirable and yet hard to install oneself or expensive to install on one's own site. Thus the site members can publish their content online, without techie worries or doing any coding. If you own your own website you have to maintain your site and fix things when it goes down or something goes wrong. The main site does all that for you, handling any problems.
More importantly, single website owner would not have access to the vast number of constantly growing audience members joining the large social media site. By joining a site with huge amounts of members members can communicate immediately globally with lots of people (other members) who would never know they existed without the main social media site's help.
The technology is there for you already. It is easy to learn how to use. It is accessible and it is relatively cheap....Most social media sites are even free until you decide to upgrade your membership. Upgrading unlocks more features and member benefits.
Many traditional websites that started out as static websites at this time began adding features like blogs and forums and propelling themselves into the future of Internet commerce to try to compete with fast growing popularity of social media sites. Those websites who continue to be ‘old hat’ are falling further and further behind; many are dying.
Just regular people browsing the net, now expect to be able to ask questions and get answers from websites in real time. They expect websites to be at least somewhat interactive. The Internet has always been and still is a platform for information but with Web 2.0 it became a platform for participation. Static web 1.0 sites are boring!
Let’s look at just a few of the innovations of Web 2.0 and how these innovations have changed the way that all of us use the World Wide Web:
By now you have all heard of these Web 2.0 phenomenons:
- BLOGS - Users could now join in the conversation.
- SOCIAL BOOKMARKING - users could grade the web publishing on various sites and share their ratings with others around the globe.
- RSS - Real Simple Syndication. Websites can now share indexes of their newest content via feeds with other websites and with user that just have to click on their RSS button to see summaries of their content that has been published recently.
- PODCASTS and WEBCASTS - radio and TV types of shows can now be broadcast from homes at a fraction of the cost as they could from a traditional studio. Just about anyone who wishes to, can produce a show that reaches around the earth.
- WIKI's - Users can make changes to the content on WIKI Sites.
Yes, you could say most of these creations took participating online to a whole new level!
So What is All the Hoopla About Web 3.0
Web 3.0 changed everything because of the popularity of moving things into the Cloud.
Using a cloud allows user apparatus to be stored saved and protected off of a user's hardware. This means tech gadgets can be much smaller because the cloud holds the software and data safe and secure.
Less is kept on the gadget; computer, laptop or handheld device. Because the powerful application and everything on it, is housed in the cloud one can now gain access to use it from multiple types of digital machinery.
A user being able to choose to use the same application with their Cellphones, laptop, computer or even someone else's computer or digital gadget, is a game changer.
This allows regular, non-wealthy, non-corporate and non-techie people the access to many more applications than they ever could have afforded or even learned how to operate before.
Everyone now can load things into the cloud and give access to whomever they wish to allow to view it or to use it once they've successfully added it to the cloud. Instead of the average user having to buy the slow software version, we can all now use the high speed cloud versions.
IMPORTANT: Now it should be said that terms like web 2.0 and web 3.0 are often used a lot by startups and entrepreneurs trying to convince investors to put their money into new technology...right now! The idea is to make it very apparent that something significant is coming or about to change in technology real soon. Therefore we all should consider investing immediately, today or risk missing out!
The term web 3.0 spread so fast because inventors wanted funding. "Everything is moving into the cloud. All the old 1.0 and 2.0 stuff will be obsolete!" They cried. "Companies are all going to have to upgrade!"
So, when people start talking about 4.0 and 5.0 and on and on, my advice is, keep calm. Verify your info and who is telling you the change is coming. There will surely continue to be big advances in the future but there is no need to panic with every new innovation.
Using a cloud allows user apparatus to be stored saved and protected off of a user's hardware. This means tech gadgets can be much smaller because the cloud holds the software and data safe and secure.
Less is kept on the gadget; computer, laptop or handheld device. Because the powerful application and everything on it, is housed in the cloud one can now gain access to use it from multiple types of digital machinery.
A user being able to choose to use the same application with their Cellphones, laptop, computer or even someone else's computer or digital gadget, is a game changer.
This allows regular, non-wealthy, non-corporate and non-techie people the access to many more applications than they ever could have afforded or even learned how to operate before.
Everyone now can load things into the cloud and give access to whomever they wish to allow to view it or to use it once they've successfully added it to the cloud. Instead of the average user having to buy the slow software version, we can all now use the high speed cloud versions.
IMPORTANT: Now it should be said that terms like web 2.0 and web 3.0 are often used a lot by startups and entrepreneurs trying to convince investors to put their money into new technology...right now! The idea is to make it very apparent that something significant is coming or about to change in technology real soon. Therefore we all should consider investing immediately, today or risk missing out!
The term web 3.0 spread so fast because inventors wanted funding. "Everything is moving into the cloud. All the old 1.0 and 2.0 stuff will be obsolete!" They cried. "Companies are all going to have to upgrade!"
So, when people start talking about 4.0 and 5.0 and on and on, my advice is, keep calm. Verify your info and who is telling you the change is coming. There will surely continue to be big advances in the future but there is no need to panic with every new innovation.
BLOCK CHAIN HAS ARRIVED!!!
So, we've discussed the move to the cloud what else is new? Block Chain is the next big thing...and its fascination!
REVIEW: With web 1.0 we were mostly using desk top computers. With web 2.0 we evolved to using laptops and next with web 3.0 we started optimizing so we could use our hand-helps and cellphone most of the time.
Gadgets are progressively getting smaller but doing just as much. But, we still use the bigger stuff desk top and laptop too. Today the big advances are the Cloud and now Block Chain.
Block Chain is important because it attempts to get some of the power back to individuals, from the tech giants like Google, Facebook, Twitter...who have a lot of info and personal data collected on each of us. We rely on these enormously wealthy and powerful tech companies for our news and for communicating yet many feel they may be taking advantage of us.
They track our whereabouts and buying habits and online activities. Many do not want to give these tech giants free access to all our personal data and info. Block Chain may be the answer to limiting the info techie companies can acquire about us without our permission.
My guess is, the top companies that are in power now will find ways to stay in power, regardless of the new tech discoveries and capabilities that are emerging. The question is will the governments of the nations of the world step in and regulate the internet activities more or will our tech giants fix concerns of the people (average web users) by policing themselves on their own, so the governments can remain out of the web regulating business.
Only time will tell.
REVIEW: With web 1.0 we were mostly using desk top computers. With web 2.0 we evolved to using laptops and next with web 3.0 we started optimizing so we could use our hand-helps and cellphone most of the time.
Gadgets are progressively getting smaller but doing just as much. But, we still use the bigger stuff desk top and laptop too. Today the big advances are the Cloud and now Block Chain.
Block Chain is important because it attempts to get some of the power back to individuals, from the tech giants like Google, Facebook, Twitter...who have a lot of info and personal data collected on each of us. We rely on these enormously wealthy and powerful tech companies for our news and for communicating yet many feel they may be taking advantage of us.
They track our whereabouts and buying habits and online activities. Many do not want to give these tech giants free access to all our personal data and info. Block Chain may be the answer to limiting the info techie companies can acquire about us without our permission.
My guess is, the top companies that are in power now will find ways to stay in power, regardless of the new tech discoveries and capabilities that are emerging. The question is will the governments of the nations of the world step in and regulate the internet activities more or will our tech giants fix concerns of the people (average web users) by policing themselves on their own, so the governments can remain out of the web regulating business.
Only time will tell.
So How Does Block Chain
Protect Users and Info?
Block Chain is a series of blocks of info that get linked together. These blocks once formed cannot be altered without a lot of difficulty because all parties must give permission to change anything in a block.
The info in a block is time stamped and it cannot be altered. Anything added or altered would go in a new block, also time stamped.
Originally Block Chain was made or created to allow the security of bitcoin since it was to be used as a currency form and unlike money there would be no gold backing up bitcoins value.
Block Chains work by distributing data to lots of computers at the same time, stamped with a date. Can you see how attempting to alter the data once it has been distributed to a huge amount of computers would be quite difficult?
You would have to go into each individual computer and change what you wished to change. Miss just one of the computers and there would be the tell-tale evidence that you were trying to alter something.
People have high hopes for Block Chain but many companies, financial institutions and other organizations are still very skeptical. Many are working on developing this important tech more. We will have to wait and see where the tech innovators take this tech revelation next.
The info in a block is time stamped and it cannot be altered. Anything added or altered would go in a new block, also time stamped.
Originally Block Chain was made or created to allow the security of bitcoin since it was to be used as a currency form and unlike money there would be no gold backing up bitcoins value.
Block Chains work by distributing data to lots of computers at the same time, stamped with a date. Can you see how attempting to alter the data once it has been distributed to a huge amount of computers would be quite difficult?
You would have to go into each individual computer and change what you wished to change. Miss just one of the computers and there would be the tell-tale evidence that you were trying to alter something.
People have high hopes for Block Chain but many companies, financial institutions and other organizations are still very skeptical. Many are working on developing this important tech more. We will have to wait and see where the tech innovators take this tech revelation next.
As Promised Here is Your Next Video Making Training Video - Tip #6:
Guru Viral Video Marketing and How to do it- Tip #6
This video is the 6th and final video of the series. Here we re-cap the first five videos of the series about CREATING SIMPLE WEB TRAFFIC VIDEOS FOR WEB PROMOTIONS Fast and Easily! We also document how to find the best PLR on any niche or topic.
In the above video, we show you how to take the very affordable PLR and break it down into text that you will be able to post across the web as videos as well as in PDF format and also as Power Point Presentations. You will learn how to key word optimize everything to aide you with page ranking your web real estate. You also learn about other video marketing platforms besides the ever popular YouTube as well as nifty techniques for using on all social media sites. Social Media platforms and their members, as you know, adore entertaining and informative videos!
Links to the Previous Videos in this How to Make Great Videos Series: THE GURU VIDEO SOLUTION
Video is the current power house when it comes to internet marketing. I highly recommend that you watch the first five videos of our series on marketing to the web using videos since they will help you understand this last video tutorial which ties everything together.
Video #1 http://www.gurumarketingtips.com/index.html
Video#2 http://www.gurumarketingtips.com/keywords.html
Video#3 http://www.gurumarketingtips.com/plr-rights.html
Video#4 http://www.gurumarketingtips.com/more-guru.html
Video#5 http://www.gurumarketingtips.com/traffic.html
If you need any written web textual content you can get a free price quote here:
http://www.anewtale.com/services
Video #1 http://www.gurumarketingtips.com/index.html
Video#2 http://www.gurumarketingtips.com/keywords.html
Video#3 http://www.gurumarketingtips.com/plr-rights.html
Video#4 http://www.gurumarketingtips.com/more-guru.html
Video#5 http://www.gurumarketingtips.com/traffic.html
If you need any written web textual content you can get a free price quote here:
http://www.anewtale.com/services